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| The Voice of Towne Lake | |
The Flagship of Around Town Community Magazines | November 2008 |
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Jyl Craven Hair Colour StudioAs we all know, finding a salon that fits your personality and lifestyle can be difficult. That perfect hair style can make a world of difference in your mood, self confidence and happiness. The Jyl Craven Hair Colour Studio, located in the heart of Cherokee County, focuses on satisfying each individual client’s expectations and providing the highest level of customer service.
Jyl Craven Hair Colour studio opened in 1999 with a vision of providing an upscale atmosphere that would remain very warm and inviting. The salon had to be unique, provide a professional environment, include the latest trends, and still remain accessible to all. For some, that means having access to the latest, most cutting edge color and cutting trends. For others, it means consistent styling that doesn’t drastically change one’s appearance. Since its opening, Jyl Craven Hair Colour Studio has been selected as among the best hair salons in North Georgia. The Studio has been awarded as the Best Hair Salon consecutively from 2004 — 2007 in the Around Town — The TowneLaker’s Annual Readers’ Choice Awards. Beauty and Brains When you step inside Jyl Craven Hair Colour Studio, you will immediately be drawn in by its beauty. The front desk coordinators professionally greet and welcome you. The design and comfort of the salon are as welcoming as the staff. The high ceilings, floor to ceiling windows and wood floors all give an aura of a high-end Midtown hair studio. Ironically, the Salon draws clientele from around the metro area and from neighboring states. The studio’s quiet setting, ample parking, and ambiance provide the ideal atmosphere for the perfect salon experience. Upon entering the studio, you are offered a complimentary beverage and provided a full consultation by your stylist to ensure your complete satisfaction.
Since “Colour” is the Salon’s middle name, you can expect to find the latest and most fashion-forward colors. In fact, the Jyl Craven Design Team is one of a few salons nationwide to have been selected to have a L’Oreal Elite Colour Center, and the only salon in Georgia with that distinction. The Colour Center enables clients to receive an extensive hair color consultation and also allows the color to be mixed exclusively in front of each client. With having the Colour Center, the Design Team has received extensive training on utilizing the Colour Center in the most effective way. Each Design Team member listens to what his/her client is looking for and adds his/her creative touch which keeps the Hair Studio as one of the most recognized salons in Georgia. “Every Design Team member is certified in L’Oreal Profesionnel Hair Colour,” noted Jyl Craven. “Our entire Design Team attends weekly educational meetings, in addition to receiving quarterly instruction from International Platform Artists each year. Education is at the heart of the salon’s success and begins with every employee. New hires train for one year before building a client base. “This is how we ensure consistency throughout the salon. Every client can expect the best work consistently from all of the stylists,” said Jyl. Not only do the stylists receive education, they provide it as well. Many of the salon’s top stylists are members of the L’Oreal Profesionnel National Artistic Design Team, which trains other salons nationwide. Every year, the team participates in extensive training in New York City on the latest techniques, styles, and trends. The salon has four levels of stylists to cover all available services. These levels are based upon a stylist’s years of experience and education. Likewise, the pricing structure for each stylist is dependent upon their expertise level. “Every stylist receives the same training, but our levels ensure there’s a stylist for every budget.” Unlike many salons, the Jyl Craven Design Team staff has remained very consistent over the years. “We have a very low turnover rate, which benefits our clients tremendously,” says Jyl. “We are passionate about what we do, and we love it. Our focus is always making our clients feel and look beautiful.” High Level Service In a day and age where quality customer service seems to have taken a backseat to profit, it’s nice to see a place were quality customer service is still a daily priority. “We’ve been successful due to the community’s support and our loyal customers, and we are always aware and appreciative of that fact,” noted Jyl. “We strive on a daily basis to bring the best possible service to our clients.” The Design Team reacts appropriately to customer needs with its full complement of staff members. In addition to the complimentary beverage upon arriving, clients also are provided an invigorating scalp massage — to some that’s worth the trip alone! Clients also are provided a complimentary makeup consultation by Sharon and touch up to complement their new style. The Studio also offers natural nail manicures and pedicures. It’s not uncommon for a client to receive service or attention from three or four Design Team members during a visit. Part of delivering quality customer service is providing the services and products that customer’s desire. In addition to cuts and colour, Jyl Craven Design Team does special occasion updos, customized bridal packages, texture waves, relaxers, and hair extensions. “Our hair extensions are done with only human hair, and we have a variety of connection techniques to ensure the exact look the client is searching for,” said Jyl. Jyl Craven Hair Colour Studio carries exclusive hair care and retail products, including the luxurious line of Kerastase, which has products for every hair type and styling need. In fact, the Design Team offers Kerastase Rituals (treatments) which not only restore your hair to a healthy conditioned state, but you also receive a 15 minute scalp and neck massage. Making the client happy is the goal, and it seems to be paying off. Elizabeth Wheeler has been a client of Jyl Craven for more than five years and trusts them implicitly. “Jyl has such a high level of knowledge and talent that I always trust her suggestions, and I have never been disappointed. She always ensures I am happy with the cut and color. Every staff member is professional and friendly. I truly feel my business is important to her, and I would never think of trusting my hair to another salon.”
Giving Back The Jyl Craven Design Team will not only make you look great, but they care about the community as well. For Jyl and her team members, having a business allows them to give back to the community they also call home. Twice a year, the Studio holds cut-a-thons with the proceeds benefiting charitable organizations close to home, including the newly constructed Children’s Emergency Shelter. “Whatever hits our heart is what we like to support, especially right here in the community.” So if you are ready to look gorgeous and stop having those “bad hair days,” Jyl Craven Hair Colour Studio is ready for you! They invite you to experience the difference. Jyl and her team members would like to thank every one of their clients for enabling them to have the thriving business that they have today. “Without you, there is no us; thank you all,” said Jyl. Call them today for an appointment or complimentary consultation. To learn about the salon and their staff, please visit their website at www.jylcraven.com.
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